Sad Boys Club
Hailing from Crouch End, Sad Boys Club draw on an amalgamation of influences to craft an emotive, inherently ambitious indie-pop sound, reminiscent of The Cure, The War on Drugs and The National, glossed with 1975-esque nostalgia.
New single '15/01' is suitably named after a diary entry frontman Jacob Wheldon etched at a questionable point in his life has managed to result in a sound that almost invites Summer; with its impossibly catchy chorus and light, poppy beat.
On the track, frontman Jacob Wheldon says "I started writing diary entries following a crisis of confidence a couple of years ago, in the hope of better understanding myself. 15/01 was the start of that process of trying to take some more responsibility. It's unfinished business but the track serves as a bookmark. Bloody long book."
Existing in various formations since their pre-teen days, the five-piece spent their formative years honing their craft in Bombay Bicycle Club's shed, experimenting with their hand-me-down equipment. Now, with a bank of electrifying new material ready to be unleashed and an uncompromising sense of identity that far belies their youth, Sad Boys Club are ready to tackle 2018 head on.